SHOP BOOK - How to Win Friends and Influence People: A Guide for Introverted Professionals by Dale Carnegie

Besides becoming a better listener and winning people over, this book, How to Win Friends and Influence People, also provides valuable guidance on how to handle discussions, express opinions in meetings, and resolve problems with colleagues, subordinates, and even superiors in the professional world.

How to Win Friends and Influence People is perfect for introverted people like me who struggle in an extroverted world. If you're just like me and curious about the contents of the book, you can buy it by click the link above.

The language used in the book is quite formal, so my first tips is that it's not really suitable for reading during your leisure time or while traveling for vacation. Instead, I suggest reading it during your lunch break at the office or during your commute to work or a meeting, when your brain is ready for work. This is because the book requires some deep thinking and concentration. Another tip is that to avoid becoming a people pleaser. It's important to remember that not all of your goals should revolve around pleasing others.

As an introverted person working in an extroverted job like marketing, sales or anything related to communication, winning people over and sealing deals can be a daunting task. Trust me, I've been there too. That's why I turned to Dale Carnegie's How to Win Friends and Influence People.

In 2020, I worked in digital marketing at a poorly managed company in Indonesia. I had to handle almost every marketing department, including dealing with KOLs (Key Opinion Leaders) or influencers. Being introverted, I struggled with talking to strangers every day, but I knew it was necessary to do my job. While most influencer-management talked in sugar coating, I tended to be direct and honest. I learned that people appreciate being heard, and just by listening and responding nicely, you can win them over. That's just one simple but effective tip from Carnegie's book.

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